DIFOT vs OTIF: Meaning & How to Measure and Improve?

Updated on April 27, 2022 by Yulia Miashkova

DIFOT meaning OTIF meaning

How do you know your delivery operation is efficient and scalable?

You look at analytics and performance insights. But what kind of analytics is the North Star metric of any logistics enterprise?

Delivery In Full, On Time (DIFOT) aka On Time and In Full (OTIF) Delivery.

In this blog post, we take a close look at DIFOT vs OTIF metrics: how to calculate, monitor, and improve yours.

DIFOT or OTIF infographics

OTIF, DIFOT meaning and definition

What does it mean to deliver in full and on time?

Delivery in full means that all items in the order have been delivered and accepted by the customer.

In this case, the quantity ordered matches the quantity delivered.

Let's say you have 5 boxes to deliver to a customer's address. If one of the boxes gets damaged during transportation or mixed up due to human error, the customer will reject it. Then the order can't be considered delivered in full.

Meanwhile, delivery on time means that the actual time of the driver's arrival at the customer's address corresponds to ETA.

DIFOT and OTIF are interchangeable. Logistics operations can choose either one as the main key performance indicator (KPI) that will be measured continuously to assess performance.

DIFOT, OTIF calculation

How do you calculate delivery in full and on time? Let's find out.

Delivery in full

Delivery in full is a straightforward metric to calculate. Let's take Track-POD's workflow as an example and see how this works in practice.

In Track-POD, there are 3 order statuses that the driver can specify after they've completed the delivery service.

  1. Delivered - all items in the order have been delivered by the driver.
  2. Not delivered - the delivery was unsuccessful (due to order issues or site issues).
  3. Partially delivered - some items in the order have been delivered while some have been rejected.

Drivers who use the Track-POD mobile app for Proof of Delivery can also indicate reasons for rejection, e.g. wrong address, canceled order, customer not at home, etc.

The list of reasons for rejection in Track-POD is fully customizable and you can add as many reasons as makes sense for your businesses and most common cases.

DIFOT add reason for rejection in Track POD

Delivery on time

Delivery on time is a little more subjective as it's determined by the logistics manager.

The only question is: how big of a time difference do you allow between your drivers' ETA (estimated time of arrival) and the actual time of arrival?

With Track-POD, you can set time windows for ETA. This means that you can allow a 5-90 min gap between your drivers' planned and actual time of arrival for the delivery to be considered on time.

This is something every logistics manager needs to decide for their operation.

If your type of delivery services are not time-sensitive then you can set the window up to 90 min and the delivery will still be considered on time.

what is OTIF

This can be the case with contactless delivery when the driver doesn't need the customer's presence and e-signature and can leave the package at the specified address.

How to monitor DIFOT, OTIF?

To keep track of delivery in full and on time, especially when you have a high number of orders daily, you need reliable analytics tools.

Let's look at the kind of analytics you get as part of Track-POD web and mobile solutions for delivery management.

Analytics is where your performance insights are stored for up to 2 years under Track-POD's Advanced+ subscription plan.

You can switch between the old and the new versions of Track-POD analytics to see which one you prefer.

In addition to a full overview of order and route details, as well as electronic Proof of Delivery (ePOD) details you get to see your KIPs.

  • Delivery in full.
  • Partially.
  • On-time delivery.
  • Average service duration.
  • Feedback.

If you hover over Delivery in full, in addition to the percentage calculated by Track-POD you get a breakdown graph with reasons for rejection of items within the orders.

OTIF meaning in logistics

Pro tip: users of Track-POD Route Manager app for Android can access order analytics on the go and track the performance of individual drivers throughout the day.

How to improve DIFOT, OTIF?

Now that we've sorted out what delivery on time and in full means and how you can monitor it, let's look at the ways to improve your North Star delivery metrics.

Load planning

Load planning is an essential part of route optimization. The point of load planning is to use your fleet resources to the max while accounting for all requirements and restrictions.

For example, you wouldn't want goods to get damaged because of how they're arranged in a vehicle, or because the vehicle doesn't meet the requirements for transportation of the goods, e.g. temperature control.

Using route optimization software such as Track-POD, you can delegate load planning to AI and use your resources to the max while making sure no goods get damaged and rejected by the customer.

Load check

Load check is another feature that helps you cut the rate of unsuccessful and partial deliveries and up your rate of delivery in full.

Essentially, load check is scanning QR and barcodes on shipping labels to make sure the right packages are heading to the right customers.

Track-POD offers a QR and barcode scanner as part of its mobile app for the driver available for iOS and Android. You can make load check mandatory before each route and even require a signature to consider a load check completed.

how to improve OTIF in delivery


Route optimization alone is not enough to safeguard a high rate of on-time deliveries. Your drivers need to do their part and make sure they follow the shortest, safest route created by your route optimization software.

To help couriers navigate safely to customers' addresses within the route, Track-POD offers all the best GPS apps for truck drivers in one place.

Users of the Track-POD mobile driver app can switch between different navigation systems and use the one that works best in each area, making sure they arrive at the customer's address on time.

Contactless delivery

Contactless delivery is a win-win when it comes to improving your DIFOT or OTIF.

On the one hand, it gives customers the flexibility to not be at home when their order is delivered or not be in physical contact with the driver.

On the other hand, it gives you the option to define a wider timeframe for delivery on time because all your drivers need to do is take a photo of the delivered package. The photo will then populate a Proof of Delivery PDF that is shared with the customer right away.

contactless delivery for DIFOT and OTIF

Wrapping up

To deliver in full, on time is to provide a good delivery service. With the right tools and workflows in place, you can measure, monitor, and improve your DIFOT or OTIF metrics continuously.

If you're curious about Track-POD solutions for on time, in full delivery, book a demo or start your 7-day free trial today to see the software in action.

Frequently Asked Questions

On time delivery (OTD) is a metric that businesses use to measure their success in delivering shipments within the correct time frame. 

OTD is calculated by taking the number of customer orders and comparing it to the number of orders shipped on or before the specified delivery date. OTD is generally offered as a percentage, and it can be continually measured to keep track of an organization’s performance. If the results are below expectations, there is a good chance that the organization has bigger issues hiding somewhere in its operations.


On-time delivery and customer satisfaction go hand in hand. Buyers rely on delivery time slots and ETAs to follow the shipping process and estimate when they will be receiving their packages. If a business can't deliver on its promises, customers will seek out an alternative service. On time delivery has a big impact on your business’s reputation and customer retention.


Deliveries can be delayed because of many reasons. Below are the most common of them.

  • Damaged or wrong products.

  • Issues resulting from maintenance.

  • Incorrect forecasts.

  • Mistakes or inaccuracies with inventory.

  • Delays with suppliers.

  • Production operator errors.

  • Poor delivery scheduling.

  • Late pickups.

  • Complications and delays during delivery routes.

  • Customers changing order details.

The safest way to prevent delays is to oversee the delivery process in-house as opposed to outsourcing logistics to a 3PL.

There are steps you can take to improve on time delivery in your organization.

  1. Use the right delivery software to automate manual work and streamline your processes.
  2. Leverage live tracking and share dynamic ETAs with customers.
  3. Use route optimization to get the fastest routes and load confirmation to avoid shipping mistakes.
  4. Keep an eye on analytics and KPIs like Delivery in Full and On Time (DIFOT).